HA Whitney Investment Properties
Primary Draw Area: estimated population 806,838
Columbus sits at the intersection of four counties: Columbia, Dodge, Dane, & Jefferson. Their populations are: 82,792; 88,231; 575,347; and 84,769 as of 2020 census. The median household income was $65,348; $58,870; $88,108; & $82,356. The average daily highway traffic is: Hwy. 16 = 12,200; Hwy. 151 = 19,400; Hwy. 73 = 18,100; Hwy. 60 combines with Hwy. 16 through Columbus, and Hwy. 89 originates in Columbus.
Potential:
2-Furnished Apartments
The two apartments were completely redone in 2012. The furnished executive apartments feature hardwood floors, large windows, and clean radiant heat. New furnishings, modern kitchens with full-size refrigerator, stove, microwave, and a Keurig. There are new washer/dryers and tiled bathrooms. You will find fresh linens and new furniture. The apartments include air conditioning and cable TV. They also feature ceiling fans and high ceilings. With plenty of grounded outlets and Wi-Fi, you will stay connected. Each apartment has a private living room, dining room, kitchen, bathroom, bedroom, plenty of closet space, and off-street parking. These furnished executive apartments are unique to the area. They offer professionals, nurses, doctors, and other professionals a homey environment for a few months or many years. Prospects are gathered through FurnishedFinder.com and Apartments.com. There are over 30 medical facilities within 30 miles from here and many growing industries.
Commercial Rental
This modern commercial space was added in 1956 and expanded twice. It features a large display window, multiple offices, a large reception area, storage, and plenty of street parking. It includes a freshly remodeled bathroom and dressing room. Modern wiring, Cat 5 and 6 computer wiring, Wi-Fi, phone wiring, and cable TV connection. The facility has central air conditioning plus radiant heat with zone thermostats.
Bed & Breakfast
The HA Whitney Inn, a DIY Bed & Breakfast, was added in 2018 after remodeling an efficiency apartment. It features clean radiant heat, a ceiling fan, air conditioning, hardwood floors, a tiled bathroom with a washer/dryer. A modern kitchen, large picture window with a view of the landscaped backyard, a separate thermostat, and coded entrance. Commercial cable TV, Wi-Fi, off-street parking, and access to a patio area. Also included are websites and listings on Google, Bing, Facebook, and LinkedIn. Reservations are made through Airbnb.com, so most communication is via the app. The bed and breakfast features Do It Yourself continental breakfasts. Innkeepers stock the cupboard, counter, and fridge with a variety of packaged foods, launder, clean, sanitize, and restock between guests. It very busy because it is the only BNB in the area and ranks as a “Super Host”. It is close to historic downtown Columbus, the largest antiques mall in Wisconsin, restaurants, coffee shops, bars, and shoping. A busy Amtrak station, bicycle trail, and proximity to many large cities, airports, parks, events, and entertainment.
Five Garages
The building has 3 attached, heated garages, each with its own remote, and two with new quiet belt-driven openers. Plus two detached unheated garages that can generate income. Especially since there is a shortage of parking for many area residents.
Projected Revenue
| Sector | Room Rate | Days/Mos. | Revenue Potential | Vacancy | Disc. | Net Rev. | 6% Cap Rate |
| B&B | $87-$135 | 365 | $41,975 | 27.16% | $11,400 | $30,575 | $553,877 |
| Ex. Apt. 1 | $1,400 | 12 | $16,800 | 19% | $3,192 | $13,608 | $226,800 |
| Ex. Apt. 2 | $1,250 | 12 | $15,000 | 10% | $1,500 | $13,500 | $225,000 |
| Residence | $2,700 | 12 | $32,400 | 0% | $0 | $32,400 | $540,000 |
| Office Retail | $1,100 | 12 | $13,200 | 0% | $0 | $13,200 | $220,000 |
These are projected revenues, these are projected real estate values. There are no guarantees. You will have different amounts based on your management skills. These particulars do not constitute any part of an offer or contract.